Master Builder

Winter 2017

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Generally, stories of world domination don't end well, but this case is shaping up to be that rare exception. But that all depends on one large unknown. A character we haven't yet dealt with in our story: the homeowner. HOMEOWNER HEROICS The homeowner: heroically navigating the murky sea of consumerization, looking for lower prices, healthy materials, and never settling for less than what they feel is their best option. Belling- Wood fi ts the bill and then some. Belling-Wood products off er synthetic chemical-free products. They last. Require minimal maintenance. And they are the same price as those "other" products, the ones with no promise. And maybe no future, if Belling-Wood has anything to do with it. Think about a product that is vastly superior in all ways and costs the same. Wouldn't you buy it? Many big-time entities already have. Belling-Wood was used to roof the pools in the 2012 London Olympics because its water resistance means it doesn't warp. South Korea's largest hospital uses it in their hallways to help promote a pristine, germ-free environment. Did we tell you that it's also fi re-resistant? We know we did; just wanted to remind you. Many homes feature Belling-Wood due to its adaptive ability to grace interior and exterior walls, line fl oors, and make beautiful outdoor decks. Basically, it's everything a homeowner wants: strong, sustainable, and stylish. Will homeowners choose Belling-Wood above all others? It's still too early to say for sure, but with this much going for it, it certainly seems likely. FINALE (FOR NOW) And just like that, we're back in Bellingham, the genesis of this heroic superhero origin story. Dr. Wang and his team of scientists, working from a now-substantial laboratory, continue the work of further perfecting Belling-Wood. Tana Chung continues on her mission, enthusiastically telling the story of this non-toxic, cost-e† cient, and sustainable green protagonist to anyone who will listen. And, while it's true that this story is only just beginning, given its superhero functionality and life-sustaining green qualities, we think it's already an instant classic. See for yourself at bellingwood.com. Entirely free of synthetic chemicals, it has been said that you could eat them if you wanted to. (We'll take their word for it.) More importantly, thanks to the good doctor, because Belling- Wood doesn't require the actual cutting of slow-growth hardwood trees, we have a product that can help reverse the rapid decline of our forests. Basically, Belling-Wood products are synthetic chemical-free, fast-growing, and don't negatively aff ect our environment. Now that's the stuff of real superheroes! A REAL GAME CHANGER The potential Belling-Wood has for the future of our earth and industry is a real game changer. So says president and CEO Tana Chung, the turbocharged engine behind the company's energetic external marketing. A force of nature in her own right, you don't just converse with Tana; you experience her enthusiasm and drive to make Belling-Wood the known quantity it is destined to become. Tana knows that thanks to Belling-Wood, the dream of healthy living is no longer a dream. In fact, it is alive and well in Bellingham and all over the world, and soon to be found in a U.S. home near you. And Tana believes (and after spending just a brief time with her, so do we) that one day it will be everywhere. Belling-Wood founder, Dr. Yin Wang 25 WINTER 2017 master builder

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